General Mills and its partners are working together to accelerate regenerative agriculture across 40,000 Midwest wheat acres through a shared value chain initiative. This collaboration aims to support farmers who adopt practices that improve soil health, water quality, and carbon sequestration. In addition to this effort, General Mills is also reuniting the "Saved by the Bell" cast from its nostalgic advertising campaign for Box Tops for Education and providing $300,000 in funding for schools nationwide.